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New Toddler Backpacks Just Launched!

New Toddler Backpacks Just Launched!

They're here! Our new toddler backpacks just dropped! 🎉

 

After almost a year of designing, re-designing, and chasing toddlers while thinking about how to make the perfect backpack, they’re finally here—and I am OBSESSED.

These little packs are cute, clever, and 100% ready for snack crumbs, dirt, and big adventures. Here is what makes them special and sets them apart:

  • Machine washable – because of course they are. Toddlers are messy.

  • Stretchy water bottle pockets – yes, it will fit that awkward sippy cup. Even when the bag is stuffed with treasures.

  • Reflective strips – for those early-morning dashes or sunset stroller rides. Safety first.

  • Padded back + straps – because those tiny shoulders deserve comfort.

  • Roomy pockets – aka space for snacks, loveys, rocks, 47 crayons…

  • Bright, bold colors – because why not add a little joy to everyday gear?

  • Monogram-ready – thats our jam.

  • Big interior label – name and number go here (because sometimes backpacks wander off).

  • Adjustable straps – perfect for your kid… or you, when you inevitably end up wearing it.

They’re live now, and they’re cute. Go take a peek here!